Articles can be used as a promotional mechanism for promoting your web site. People visiting these sites will republish your articles in their newsletters, blogs and web sites. To get one way quality links to your website articles are very essential. Articles frequently have promotional text that is applicable and so people are encouraged to publish it with the specific link back URL. Many experts post articles on these directories to share valuable information.
Benefit:
- Put up on your business credibility
- Gets quality one way links to your inner pages (Deep Links).
- It helps to increase your Page rank
- They also allow you with an opportunity to inform readers about yourself & your business through the "About Author" section and most importantly, it spreads like Viral Marketing without any effort from your end.